I’ve been a UX practitioner, evangelist and campaigner for over a decade now and it’s often been an up hill struggle to make more traditional management teams accept its critical importance and competitive advantage, however, in the last year or two I’ve watched it’s acceptance accelerate at an amazing pace, propelled by business case after Continue reading
Category: Logic Bureau
Why user-centric UX is so important
“User-Centric” is not a buzzword. Its really important. It should seem obvious that making your digital experience as empathetic to your user’s needs as possible will result in the greatest business goal conversions, be that sales, signups, awareness or something else…but mostly sales 😉 If you get it right you’ll leave your competitors in the Continue reading
The O/N Windows – Will you lead or do you follow?
Truly innovative technologies are held back almost entirely by the fact that they have not yet been successfully prototyped and blogged enough. This is the Opportunity Window and it closes quickly. Once enough technologists have prototyped the capabilities and blogged the possibilities of a good, new technology, it starts to gain traction and everyone else starts to jump on the bandwagon and then we’re into the Necessity Window, but I’ll get to that in a minute.
Adobe sponsored Poker Tournament – PokerCoder 8
PokerCoder 8 is on the 13th July
FREE Ticket to Flash on the Beach – winner
Reed Professional Services have generously given us a ticket to Flash on the Beach to give away.
Inagural Flex London User Group meeting
We were at the Flex London User Group relaunch on Wednesday night, organised by Mike Jones and Andrew Martin. It was held in the LBi building in Brick Lane. A great venue, fully equipped for this kind of meeting. It was hard to tell exactly how many people were there (I’d guess between 40 and 50) as the room was big and people were spread out, but it was more about the calibre of people than the numbers. There were many industry expert faces I recognised there as well as many I see at PokerCoder.
Welcome to the Bureau
The Bureau came in to existence to solve the problem of delivering truly great applications, service and solutions, by negating the incredibly poor, or non existent, process that is present in most of today’s solution based companies.